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A virtual and live program that will deliver to you powerful information and advice to take your email marketing efforts to the next step. There is so much opportunity to take advantage of and the goal of this program is to keep you at the top of your game and accountable !


  • Date: 04/13/2018 12:00 PM - 04/28/2018 01:00 PM
  • Location at your desk (Map)

Price: $59

Description

This program will keep you informed and accountable and includes the following-

1. A 1x1 phone session with Wendi to review your current email efforts and put a strategy in place  on fine-tuning your efforts. This call will be 30 minutes in length.

2. Upon registration you will receive a previously recorded "Power of the Inbox 60 minute webinar" for you to watch at your convenience.

3. To follow up on all the information you will be receiving, Wendi will send you a daily "e-marketing" accountability journal for each business day in May. This journal will include hints, tips and challenges to keep you moving forward.

4. Finally, you will receive an E-Work book with content from the webinars along with additional notes from Wendi.


5. Three "Lunch and Learn Webinars" filled with solid information. (see below for descriptions)



April 13th-  Email Marketing Trends for 2018

 

Today’s consumers expect businesses to provide experiences tailored to their needs, interests, and habits. If your marketing messages aren’t relevant and easily read on mobile devices, you can expect consumers to move on. It’s now more critical than ever to get the right message to the right person at the right time. We explore the top email marketing trends for small businesses and simple ideas to incorporate them into your marketing plans, including:

How to use data to make smarter marketing decisions

How to create a more personalized email messages

How to do more business and save time with simple automation

Why the "funnel" matters


April 20 - Automate Your Marketing!

Planning ahead to convert & keep prospects and customers coming back. 

How automation helps you manage your sales and marketing funnel.

 

Do you send the same information over and over? Do you ever forget to follow up with new subscribers, customer anniversaries and birthdays? How do you share your great case studies, success stories and customer testimonials? Or introduce customers to your diverse product or service offerings? And do you wish you had a way to reward new subscribers & inspire them to take action right NOW, when their interest is HOT?

Autoresponder campaigns do what YOU wish you had the time to do! Us them to follow up, inform, entertain, & provide incentives for action & engagement - they work automatically while you focus on your business. This seminar will help you:

  • Learn the difference between automated messages and autoresponder campaigns
  • Decide where autoresponders can help you do better marketing communications
  • Understand key actions that trigger emails to be sent
  • Identify what steps to take to design effective autoresponder campaigns
  • Design the “evergreen content” that works best for your audiences

We’ll also cover dos and don’ts, show a sample autoresponder calendar, and share real case studies of success with autoresponder campaigns. 


April 27th- Wowing your Customer  and Putting All We Learned into Action

Small business owners are very busy and rarely have time to reflect on the work they’ve done, the customers they’ve helped and to plan a strategy moving forward. This seminar will discuss ways to show appreciation for existing customers, how to utilize these relationships to attract new customers and how to evaluate what's important to you and your business moving forward.

To finish all the series we will summarize all we learned and begin setting the steps to build upon all your new knowledge.

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